DIGITAIL e-learning  modules aims to  develop the Professional Profile that will be necessary to convert the profile of a commercial, a digitalized commercial profile with the aim of promoting the digitization of the retail sector. The DIGITAIL training programme is aiming at giving Retail sector companies responsibles the necessary competences, knowledge and practical experiences to be able to insert their Digitalization parts and elements into a European VET system, to plan the digitalization of the sector according to European VET policy instruments, strategies and methods, to achieve coherence between what is done on VET school level and what is needed in companies level. 

The course will guide you in the digitalization tools and strategies  at various levels, such as Marketing of Consumer of Goods and Industrial Marketing, Digital Marketing and Operational and Business Skills. You will also get an insight into SEo positioning, Google ads, Social Management, learn about prospective and recruitment, sales and loyalty techniques.